To begin your career at an advertising agency, you must know a few secrets to securing your position. No matter the area of the agency you want to get into with these secrets you will get in. Of course if you’re an average Joe Schmo with no experience and know nothing of advertising you’re not getting in, but if you have the qualifications and want a job this will help.
Network- work it baby. Networking is a great way to meet people who could help you get in to the ad agency you desire. Great ways to network within the advertising field include local advertising clubs, Rotary events, and professional workshops.
Intern-Internships are great way to get in the door and be noticed (or kind of noticed) Many ad agencies have intern programs, and look to their interns to fill positions within the company. If you have the opportunity to obtain an intern position, go for it, this is your time to learn about the process, build your experience and your resume. It may also lead to a position within the company.
Be known: Introduce yourself to the department director, write a letter in a professional manner, be sure to include a brief bio on your experience, and mention your desire to obtain a position within the company. It is good to make a follow up call within a few weeks.
Be the cheerleader: In today’s adverting industry, employers look for people with genuine enthusiasm and desire to work. Be your own advocate; make yourself unforgettable but not arrogant! Show a desire to work on your own and as a team. Show drive, charisma and willingness to learn and you could be the next employee to the adverting agency.