Advertising Sales managers organize and lead a team of advertising sales representatives, they must develop strategies for the advertising sales team to use these strategies to maximize sales and customer loyalty. For advertising sales to grow you must have customer loyalty while growing a new customer base to ensure you're not losing customers while you're trying to add new ones. Advertising sales managers are responsible for sales in a specific geographical area, or nationally depending on the size of the market the publication reaches.
Advertising sales manager duties include recruiting and training a team of advertising sales representatives, devising a marketing plan and setting sales goals for each individual sales representative so that the entire team meets the target sales together. Advertising sales managers divide represenitives into teams and assign them a territory to represent. The advertising sales manager must manage their team of advertising sales representatives and encourage them to meet their sales goals. Advertising sales managers may take on large clients for the company if they feel the advertising sales representative don’t have enough experience.
Advertising sales manager typically work 9am to 5pm, Monday to Friday, but some late evening and weekend work may be necessary to meet with clients and to meet advertising campaign deadlines. Advertising Sales managers are normally based in office but may be required to travel to meet clients or make sales calls.
In order to obtain advertising sales managers position a qualified candidate must be excellent organizers, they must be able to allocate and prioritize work and sales teams. One must possess excellent communication skills written and verbally, they must possess knowledge of their company and product. Advertising sales managers must be very enthusiastic, self motivated and very ambitious and outgoing. As for education there are no set qualifications, and many sales managers are promoted into the job after three or four years' experience in sales, and with a strong record of achievement. An advertising sales manager must have an amazing track record for sales and must have met many previous sales goals. Your sales track record is what will make you stand out for this move up position. To move up from the advertising sales manager position, successful sales managers may be able to progress into senior management positions, such as sales director, or take responsibility for larger sales territories.