The marketing manager job is to use the power of the internet as a marketing tool for the business as well as creating the advertising and marketing strategies. If you want to be an e-marketing agent, you can go for marketing manager jobs with an expert strategy for any kind of business, big or small. The marketing manager is expected to top the standards of the industry of advertising and analyzing the trends of the market, and even come up with creative solutions to the challenges that are posed by the field of online marketing. Added to that, you are also required to respond to the demands of the customers and clients.
Requirements
Good marketing manager jobs require you to go for subjects that offer proficiency in the marketing field. An advertising marketing manager should have a BA or BS degree in business management or marketing. Specific company related fields can be engineering. Some of the employers would require you to be an MBA too. You can even take part in the management training programs or continuing education at your local business or Management College for highlighting your skills as well as a commitment to career development.
Make sure you know the skills that are required in a marketing manager job, like offering suggestions, asking questions or following previous examples of former Marketing managers. Other than that, you also need to demonstrate the willingness to relocate since transfers between the company's headquarters and the subsidiary branches can indicate better opportunities for a promotion. Enrolling in a public speaking program or going for a creative or technical writing class can help you continue developing your written and oral communication skills.
Initiation and management of sales and discussions with agencies and sponsors are key skills that the advertising marketing manager needs to focus on. Negotiation of agreements with external sales reps is also required. Sales materials and media kits also need to be developed.
Training: Other than indulging in college education, it is also helpful to go for professional training in the field of advertising and e-marketing. There are a lot of technical or trade schools that offer Marketing manager trainings as well as programs in the sphere of online marketing. Added to that, you can also master HTML for gaining a professional edge.
Prior experience: In case you want to look for a base to increase your experience in marketing manager jobs seek out a position from a wide range of employers and stress your fields of specialization in your resume if you are a major in an unrelated field. This makes it evident that you are a self starter. Even if you are not a marketing manager, junior positions are helpful as they entail a better analysis of the current efforts of advertising, marketing as well as e-marketing.
Employment Outlook
Career prospects (globally): There are ample career prospects for marketing managers on a global basis as advertising is a major influence in the media. With expert talent, you can promoted because companies are planning more on the advancement of the existing employees instead of hiring experienced professionals into positions of the senior management. This is because the people have a better understanding of the jobs.
Salaries: $73,000 on an average. Marketing manager jobs for over 50% of the professionals pay between $59,000 and $87,000.
A marketing manager job is meant to provide people and companies with better solutions for continuing their businesses with the help of the right kind of marketing policies and strategies. It is a good prospect to hone your management as well as delegation skills out here. Marketing managers must have a thorough understanding of the current trends of the market and business and apply their media and advertising strategies in a unique manner. It helps if you spend about 3 to 5 years in a job such as a marketing assistant, sales or customer service rep, or a market researcher for adding to your background skills.
