What are the primary advertising manager duties?
An advertising manager job profile is multi faceted in almost all ways but one. This is the fact that, no matter what kind of an industry the advertising manager is employed in, his duties will focus on and hover around the advertising of that company. Some advertising manager duties will include:
• Projecting, planning and implementing any new marketing and advertising plans of the company with respect to its content as well as its financial implications.
• Working and coordinating with the marketing team with an aim to guide and manage the advertising and marketing strategies or ongoing campaigns of the company.
• In a nut shell, the advertising manager duties primarily lead to the manager keeping every little activity of the company on the go to make it look as dynamic as possible to the public vis-à-vis its competitors.
• What does a person need to compete for advertising manager jobs?
• Although the majority of the people handling advertising manager vacancies look for people with extensive marketing experience, there are still companies that focus more on and look to pick up people with appropriate academic degrees such as a masters or bachelors in advertising, journalism and mass communication. It is also seen that companies will hand over the advertising manager job profile to internal marketing experts instead of looking outwards.
Apart from the academic qualifications, people recruiting for advertising manager vacancies also require potential candidates to possess the following faculties:
• An ability to function and excel when asked to cooperate with teams or other individual members of the company.
• Good communication skills because advertising is based around the concept of mass communications and influencing people.
• People skills because advertising manager work would consist of extensive contact with other people both inside and outside the organization.
• Organizational skills are also needed because advertising manager work entails being able to manage a marketing team, training new staff etc.
• Being able to adapt to changing scenarios because the world of advertising and marketing is an extremely dynamic world.
• How to find advertising manager vacancies
• Finding advertising manager jobs could become a difficult task because most organizations tend to promote their internal marketing experts to this role. However, there are still companies that hire from outside their own firms and sister companies. These companies can be approached for the advertising manager vacancies through their marketing departments which will handle recruitments for this kind of a job.
Since the advertising manager job profile includes networking and making contacts, many firms even appreciate people coming through contacts in the industry itself. Hence, keeping tabs on the industry is also one way to find such a job.
Alternatively, a person can also look for the job of an advertising manager by way of searching for them online. The internet is home to many websites specifically designed for helping job seekers, regardless of what kinds of jobs are in question. These websites allow the job seeker to not only look for vacancies but also give him the option of posting his resume with a view to encouraging companies and recruiters to make enquiries.
In addition to this, many such job vacancy websites also contain other useful tools for the job seeker such as resume formulation or modification. The purpose behind the concept of resume formulation or modification services is that they will allow the job seeker to have his resume improved from qualified professionals.
There are many types of these websites, but one of the leaders in this segment is known as AdvertisingCrossing.com which allows job seekers to find listings of job vacancies. The website has a trial period which can be availed through the free sign up. Once the sign up is complete, the job seeker gets access to multiple types of job vacancies suiting his skill set and expertise.